Civic Hall is seeking a dynamic and creative Director of Marketing and Membership. As a new position in the organization, the Director will have an opportunity to build a strong digital strategy and marketing function, design a new model for membership and community building that is inclusive and reflective of the NYC population, lead the creation of a media and digital strategy training program for non-profits, government, and social entrepreneurs, and lead major projects such as brand and website updates. The position reports to the Chief Operating Officer. Responsibilities include:
- Lead strategy and planning process to build a strong digital strategy and marketing function for Civic Hall
- Lead the process of rethinking and redesigning Civic Hall’s model for membership and community building to focus on inclusivity and civic equity
- In collaboration with the Director of Education, Training and Events, create and implement a media and digital strategy training program for non-profits, public sector professionals, and social entrepreneurs
- Manage brand-building communication efforts, to ensure brand consistency and maximize story-telling opportunities, both internally and externally
- Oversee Civic Hall’s digital presence and social media strategy
- Track and provide reporting on Civic Hall’s digital performance
- Lead special projects such as branding work and website redesign
REQUIREMENTS
- BA (required)
- 5+ years of experience in digital strategy and marketing
- Experience building a membership program and/or in an established membership organization
- Experience in improving diversity and inclusion within a company, organization or community
- Experience working in a small, startup-stage organizations
- Excellent writing skills, including proofreading and editing skills, outstanding oral and written communication skills
- Demonstrated ability to set priorities, organize workload, manage competing demands, meet deadlines, and set and achieve ambitious goals
- Ability to collaborate with a wide range of stakeholders, including public end-users, government, nonprofits, and corporations
- Familiarity with civic technology
- Familiarity with New York City tech community a plus
- Team spirit and sense of humor appreciated
Civic Hall is committed to building a stronger, diverse, and mission-driven team to serve the community we know, respect, and love. We are an equal opportunity employer that does not discriminate in its hiring practices. We actively seek a diverse pool of applicants from or who have worked closely with historically marginalized groups, including but not limited to people with disabilities, people of color, LGBTQ people, first- or second-generation immigrants, and people from low-income families. When applying, please include information about your unique background.
BENEFITS
Salary range $90,000 to $110,000, comensurate with experience. This position is eligible for Civic Hall’s benefits, including medical, dental, and vision coverage, paid time off and holidays.