District Council 37/AFSCME, New York City’s Largest Union of Municipal Employees, is looking for an Information Specialist who specializes In social media.
DUTIES & RESPONSIBILITIES:
- Manage the Union’s social media channels including Facebook, Twitter, and Instagram accounts with the goal of growing reach and engaging members
- Work with the Communications department to develop new content, integrate existing editorials and media, and identify opportunities for user-generated content that will resonate with members
- Track member engagement on Social Media and relay feedback to appropriate departments
- Attend events and do live coverage on Twitter and Instagram
- Collaborate with various departments, Locals, and other partners to align strategy for various campaigns, events and other content
- Stay informed of social media-related industry best practices; identify and recommend new tools and platforms
SKILLS/REQUIREMENTS:
- Bachelor’s degree preferably in communications, marketing, or another related field
- Strong written and verbal communication skills
- High fluency in multiple social media channels, including but not limited to: Twitter, Facebook, Instagram, and others such as YouTube, Flickr, and Flipboard, just to name a few
- Strong project management and organizational skills
- Team player, with the confidence to take the lead and guide other departments when necessary
- Minimum 2 year experience in marketing, communications
- Campaign experience a plus.
- Knowledge of best practices in digital and new media marketing and proficiency in email marketing, social media, and web content development
- An ability to identify target audience preferences and build content to meet them
- Understanding of SEO and web traffic metrics
To apply, send cover letter and resume to:
Chris Policano
District Council 37, Room 730
125 Barclay Street
New York, NY 10007
Send by email to: cpolicano@dc37.net
DEADLINE: February 21, 2017
